15 Credits AUTUMN



Aims/Description: This module is designed as an introduction to social scientific research methods as applied in the communications, media and journalism fields. The module provides an overview of key research methods, and the different ways in which research can be conducted. Topics covered include surveys, questionnaire design, focus groups, interviewing, ethnography, content analysis, discourse analysis and different aspects of information search, reserach design, project management and research presentation. The module is designed to make students aware of basic skills in these social science research methods and to equip them to conduct small scale projects on their own, or in groups.

Staff Contact: AHMAD JARED
Teaching Methods: Lectures, Seminars, Independent Study
Assessment: Course work, Classroom testing

Notes: This module is available as part of the Research Training Programme.

Information on the department responsible for this unit (Journalism Studies):

Departmental Home Page
Teaching timetable

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NOTE
The content of our courses is reviewed annually to make sure it's up-to-date and relevant. Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption.

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Teaching methods and assessment displayed on this page are indicative for 2021-22. Students will be informed by the academic department of any changes made necessary by the ongoing pandemic.

Western Bank, Sheffield, S10 2TN, UK