15 Credits SPRING


Pre-requisites: None

No


Aims/Description: We will cover the principles and practices of gathering and synthesizing business intelligence from the external environment, including organisations┐ competitive intelligence operations, environmental scanning activities, market intelligence and strategic intelligence using open source information. A secondary focus for the module is the role of BI software in organizations to collect and analyse internal information.

Restrictions on availability: No

Staff Contact: Ms Pam McKinney
Teaching Methods: Lectures, Tutorials, Laboratory work, Independent Study
Assessment: Course work

Information on the department responsible for this unit (Information School):

Departmental Home Page
Teaching timetable

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Western Bank, Sheffield, S10 2TN, UK