15 Credits AUTUMN

Cannot be taken with: EAS6353

Aims/Description: This unit will examine PR China's rapidly-changing media environment, and the contributions of state, corporate and popular actors in social and political debates, drawing on new work that highlights negotiations of interest and management of communications in public discourse. After an introduction to the Chinese media environment (delivered by lectures and seminars), we will focus on case studies that explore the shaping of social identity, understandings of social difference and exclusion, boundaries between public and private life, and the management of `bad news', delivered through seminars. Assessment is based on online articles written by students, and on a researched essay. 

Teaching Methods: Lectures will be used in the early sections of the unit to introduce essential background material and analytical frameworks, and these will be supported by seminars to allow discussion and development; the later sections of the unit will be delivered ent.
Assessment: The wiki exercise will assess students' ability to formulate independently an analytical enquiry into a specific topic; to identify and evaluate the available sources; to research it and to identify key questions for further enquiry; to present their mate

Information on the department responsible for this unit (East Asian Studies):

Departmental Home Page
Teaching timetable


The content of our courses is reviewed annually to make sure it's up-to-date and relevant. Individual modules are occasionally updated or withdrawn. This is in response to discoveries through our world-leading research; funding changes; professional accreditation requirements; student or employer feedback; outcomes of reviews; and variations in staff or student numbers. In the event of any change we'll consult and inform students in good time and take reasonable steps to minimise disruption.

URLs used in these pages are subject to year-on-year change. For this reason we recommend that you do not bookmark these pages or set them as favourites.

Due to the Covid-19 pandemic, there may be changes to some module details/assessment for 2020-21 that are not reflected here. Please contact the department for details

Western Bank, Sheffield, S10 2TN, UK